2013-2014 College and Career Readiness Seminar

Join us on February 5, 2014 for our 3rd Annual College and Career Readiness Seminar held on the   Edison campus of Middlesex County College located at 2600 Woodbridge Ave. in Edison, NJ 08818.  The Seminar is an opportunity for High School and College students to explore careers in Marketing.  With the help of experienced and skilled Marketing Professionals, students will receive up-to-date and proven  advice on how to enter the workplace and explore career pathways in Marketing.  The pages of this   program brochure contain the details of the event along with the rules for this year’s video contest.

 

Celebrate the benefits and value of Career and Technical Education (CTE) with CTE Month in February, 2014.  The Association for Career and Technical Education (ACTE), National Association of State         Directors of Career Technical Education Consortium (NASDCTEc), and Career and Technical Student Organizations (CTSOs) will celebrate CTE Month, highlighting the impact of CTE on student success, workforce development and the economy across the country and advocating for an increased CTE    presence in secondary, post-secondary programs to ensure American economic prosperity.

 

The month of February has been reserved to celebrate the benefits and value of Career and Technical Education (CTE).  Our Seminar provides students with an opportunity to practice their networking skills while they have hands-on activities lead by Marketing Professionals.  Attendees include High School students, their teachers and building administrators from inside and outside Middlesex County.  We have also included interested College students from 2 year and 4 year Colleges and      Universities throughout New Jersey.

To down load our brochure, click College and Career Readiness Seminar 2014

Brochure cover

 

Our Seminar this year is also part of February’s CTE Month celebration, CTE programs and CTSOs across the country host a variety of events showcasing their programs and students’ successes to their community, policymakers and business leaders. This year’s theme is Career and Technical Education Works!  This year’s theme helps to highlight the importance of Career and Technical Education, emphasizing CTE’s success in creating career pathways and imparting vital employability skills that employers are seeking in a 21st century workforce.

 

As the American economy recovers, the role of CTE is critically important. In a recent report “Help Wanted: Projections of Jobs and Education Requirements through 2018” published by the Georgetown University Center on Education and the Workforce, data shows that Americans will need at least 4.7 million new workers with postsecondary certificates.

 

CTE programs in both secondary and post-secondary programs can provide a large portion of those credentials and ensure the American workforce is prepared to fill the needs of business and industry. Overall, the demand for workers with postsecondary education, including associates’ degrees and postsecondary certificates that can be obtained through CTE, will jump from 59% of all jobs to 63% by 2018.

 

As part of the CTE Month activities, the Career and Technical Education Partnership of New Jersey’s Marketing Project will host a College and Career Readiness Seminar at Middlesex County College on February 5, 2014.  The seminar will help New Jersey students explore careers in Marketing and will feature a keynote presentation and a hands-on “Career Walk” set of break-out sessions.

 

Our keynote presenter, Jazz Young-Trinidad is an entertainment industry promoter.  After earning a degree in   Mass Communications from Howard University, Young-Trinidad was hired at Def Jam Records as coordinator and rose quickly to Director of Marketing, where she was responsible for the day-to-day activities of acts like Jay Z, DMX, Slick Rick, Memphis Bleek, Case, Onyx, Erick Sermon, Foxy Brown and EPMD.

 

With partner, Mandy Aragones, she opened her own company, The Endeavour Agency, which is a boutique marketing company with clients including the legendary rap group EPMD, The Hustla Foundation, Universal Records, Konkrete Kaos Entertainment, Def Jam Records, Run-DMC, From Rags 2 Riches Entertainment, and the City of Charlotte, NC. Young-Trinidad is also currently the VP of Marketing for the NorthStar Group which is the publishing house for The Source magazine—the longest running Hip Hop publication in the world.

 

Program Outline:

8:30 – 9:15 am Registration

9:15 – 9:30 am Welcome

9:30 – 10:15 am Keynote

10:15 – 10:30 am Real-time student poll

10:30 – 11:10 am Career Development/Marketing Professional Interviews

11:10 – 11:45 am Career Walk Break-out session (1) or Networking Activity (includes a break)*

11:45 – 11:50 am Students travel to next activity

11:50 – 12:25 pm Career Walk Break-out session (2) (LUNCH)

12:25 – 12:30 pm Students travel to next activity

12:30 – 1:05 pm Career Walk Break-out session (3) or Networking Activity (includes a break)*

1:05 – 1:10 pm Students travel to next activity

1:10 – 1:30 pm Contest Awards and Closing Remarks

 

*Notes: The Networking Activity will allow students to network with other students from schools outside their own.  In addition, this time slot provides time for students to visit volunteer Marketing professionals located at table stations within the seminar space.

 

Career Walk Break-out session (1): This session will provide students with  hands-on activities in one of four break-out rooms.

How to pick a college

Building a student portfolio (resumes, etc.) Personal Brand

B2B or B2C which one is right for me?

Where the jobs are? How do I get hired?

Networking Activity

 

Career Walk Break-out session (2): Students will have LUNCH during this session.

 

Career Walk Break-out session (3): This session will provide students with hands-on activities in one of four break-out rooms.

How to pick a college

B2B or B2C which one is right for me?

Where the jobs are? How do I get hired?

What it means to be Career Ready

Networking Activity

 

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