FOR IMMEDIATE RELEASE: (June, 2013; Flanders, NJ); Contact: Sarah Lieback; Email:


Mount Olive High School administration has announced that student Jessica Van Zee has been honored as the 2013 Renaissance Student of the Year. Along with receiving the honor of being Renaissance Student of the Year, Jessica is a member of DECA, World Language Honor Society, National Honor Society, National Business Honor Society and studies business and the arts. Jessica is also President of National Art Honor Society and Ski Club. In addition, Jessica placed first in the New Jersey Career and Technical Education Poster Contest in February.

To be honored as Renaissance Student of the Year a student must demonstrate academic achievements throughout all four years of high school. The student who receives this award must attain an unweighted GPA of 3.5 and have no individual grades lower than a B- all four years of high school.

One of Jessica’s teachers, Dr. Tim Kelly, stated that “Jessica is one of the brightest and most talented students I have ever known. She combines a very unusual combination of left and right brain skills that yield incredibly brilliant work.”  Jessica was accepted with a top scholarship to Pratt Institute, but plans to attend County College of Morris in the fall then transfer to Pratt Institute.

Three NJ High Schools Roll Out New Marketing Course
to Prepare Students for College and Careers

Carteret, Mount Olive, Paterson’s JFK High Schools
Are Pioneers in Offering Improved Career-Oriented Curriculum

 EDISON, NJ (October 22, 2012) – Carteret High School, Mount Olive High School, and JFK High School in Paterson  are the first in New Jersey to offer Principles of Marketing, a 35-week standards based course that  uses up-to-date marketing materials and real-world problem-solving exercises to better prepare students for a career or college.

The course was developed by the state’s Career and Technical Education Partnership (CTEP), and the pilot program implemented at the high schools is part of an effort to create a state-wide model program of study for the Marketing Career Cluster using curriculum that is relevant, engaging and standards-based. Standards used in the development of the curriculum included the Common Core, New Jersey’s Curriculum Content standards, and the recently published Common Career Technical Core standards.

“Forty-eight states have adopted the common core concept as the best way to keep American students competitive with the rest of the world,” said Til Dallavalle, Coordinator of the CTEP Marketing Project. “In giving their students a more relevant educational experience, these three high schools are also helping to refine the curriculum.”

Principles of Marketing is the first in a sequence of three courses in a planned program of study. A committee of marketing professionals participated in its development to ensure it reflected the latest theories and practices in the field. Faculty from several high schools, including the three involved in the pilot program, received three days of professional development  focused on instructional strategies and lesson planning for the course at a CTEP Marketing Summer Institute in August.

“The sessions provided me with a wealth of information from leaders in the field that I will incorporate into my marketing curriculum,” said Dr. Tim Kelly, Marketing Teacher at Mt Olive High School, Flanders, NJ. “I’ll be using many of the sample lesson plans.”

Edwin Hernandez, Marketing Teacher in John F Kennedy High School, Paterson, NJ said the new approach will inspire students to excel. “Students will apply what they learn in class and from study materials to their course projects. They can design a marketing plan around any activity they’re enthusiastic about, from a cause they want to support to a business enterprise that interests them.”

According to JoAnn Angelucci, Marketing Teacher in Carteret High School, in Carteret NJ, the course could also spur students to put more effort into improving their English and math skills. “Principles of Marketing puts reading and writing into a career context. They have to communicate well to make their projects successful.

“Once they see how mastery of the basics helps in real-world work, they’ll pay more attention to those aspects of the core curriculum.”

According to Dallavalle, nearly one job in ten is marketing-related. Government figures project a 13% growth in marketing employment to over 700,000 jobs through 2018. “We’re proud that three New Jersey high schools have taken the initiative to launch this new program to prepare students to succeed as global citizens in 21st century career opportunities.”

More information on the CTEP Marketing Career Cluster can be found on the web site, or by contacting the office.

About CTEP and the Marketing Career Cluster

The Career and Technical Education Partnership (CTEP) partners with administrators, counselors, and teachers in New Jersey schools to create opportunities that enhance the quality of secondary and postsecondary CTE programs. The CTEP Marketing Career Cluster focuses on an area that promises to be a fertile source of jobs for the foreseeable future. The CTEP grant project is supported by $175,000 from federal Carl D. Perkins Career and Technical Education Act of 2006 funds, which represents 54% of the total grant funding.


CTEP Marketing Summer Institute 

August 6,7,and 8, 2013 at MCC

Professional Development
3-Day Summer Institute
As your school year winds down, we want to take one more opportunity to remind you that if you have not already registered for the Summer Institute Workshop, here is a great opportunity for you to get valuable professional development. The CTE Partnership Grant Project for the Marketing Career Cluster at Middlesex County College is offering a 3-Day summer institute.  The workshop sessions will cover a number of topics including the newly revised Marketing Career Cluster Model Program of Study.  It will also address best practices in the development of Project Based Learning Units and teaching strategies for CTE that will help you engage your students.
     This work shop will provide you with an opportunity to obtain:
             1. Certificate for 15 hours of continued education
             2. Hands-on experience with the newly revised MPOS
             3. Best Practices in Career Pathway PBL Units
             4. Stipends are available for teachers
                 (a stipend of $600 ($40 per hour for 15 hours) will be paid
                  by the CTEP grant through Middlesex County College for
                  your participation in and completion of the 3-day (5 hours
                  per day) summer institute.  Stipends are contingent upon
                  completing pre-session and workshop assignments.
To Register:
Click on the Teacher Application 2013 link and FAX completed application form no later than June 30, 2013 to Til Dallavalle at 732-906-7713
New This Year:
     An added value for attendees this year will be the addition of a special 2 hour breakout session for DECA Advisors.
     Plan to attend our summer institute on August 6th, 7th and 8th, 2013 from 8:30am to 1:30pm.  There is a lot at stake and getting a head start for the new school year may be exactly what you need to make a difference in a student’s life.
Topics Covered
• CTEP Marketing Career Cluster Model Program of Study Course 1 and Course 2.
• Best Practices in PBL Activities
• Incorporating Common Core State Standards into MPOS.
• Instructional Resources
Best Regards,
Til Dallavalle
CTEP Project Coordinator
Marketing Career Cluster
Middlesex County College
fax: 732.906.7713

CTEP Marketing  – College and Career Seminar 2/5/2013

Marketing drives the economy, and here’s a chance for students to explore what it takes to prepare for a career in this rapidly growing and exciting field!

 It’s our second annual College and Career Seminar focused on MARKETING!

 There will be hands-on break out sessions for students, a keynote speaker and a panel of Marketing Professionals from across New Jersey, even a poster contest. 

Here are the specifics:
Date:    Tuesday, February 5, 2013
Time:    8:30-1:30 PM
Place:   Middlesex County College              
               College Center/Cafe B&C             
               2600 Woodbridge Ave.              
               Edison, NJ 08818 
Mark your calendar – more details forthcoming.
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