Looking for a model program that can help with Job Training? Look no further:
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Looking for a model program that can help with Job Training? Look no further:
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When I get an opportunity to speak to young people about exploring a career in Marketing, I try to tell them to keep 5 things in mind.
I start off by saying the workplace today is very competitive. In fact, over half of our college graduates wait 12 months or more to enter the workplace after they have earned their degree. To be prepared to be part of the 50% that finds a job after graduation your students will need an edge. Here are five tips that may want to follow:
1. Work while you earn your degree. The marketplace is looking for individuals that can perform and deliver value immediately. Students need to build a portfolio of work experiences through internships, part-time/free-lance project work, or volunteering. In this way they will be able to include in their resumes and work applications, experiences that demonstrate they have the skills the workplace requires. (e.g., project management skills, crisis management skills, customer service skills, quality improvement skills, …)
2. Develop world language proficiency. Many graduates that are beating the odds are proficient in 2 languages besides English. Domestic and global corporations are targeting skilled workers that have world language proficiency for their ability to seamlessly work across cultures, and geographies. They also seek the skills of these individuals to build and grow their brands in domestic and international markets.
3. Give your heart to a cause. Find something you can give your time and talent to, something you are passionate about, something that pulls at your “heart-string.” Think of an organization that you feel you can support as a volunteer (e.g., American Heart Association, The American Cancer Society, The Community Food Bank of New Jersey, …)and work with them, sharing your time and talents. Demonstrate in this context that you have a broad world view, that you understand that you are somehow part of a larger picture. Include this experience in your resume and show potential employers that you understand the need to provide service to a community and that you are a “servant leader.”
4. Walk the campus of the college you plan to attend. When you select a college or university be sure to make time to visit the campus and walk the grounds before you make your final decision. You need to be able to say to yourself, “I can imagine myself here. There are other people like me here and I think I will fit in.” This is an important step and if you miss it you may find you are not happy at the institution you picked and spend extra time, money, and energy making this right.
5. Leverage the alumni association. Attend a college or university with an active alumni association. Attend alumni events as an undergrad and build relationships along the way. When it is your time to look for internships or full time positions after graduation, the alumni may be able to help. They are usually very happy to provide guidance and advice. They may be able to make introductions and provide you with valuable information that can support you as you prepare to apply to career opportunities. Remember that relationships are very important, especially as you transition from the academic world to the workplace. Use the relationships you built through your work, your volunteering, and your alumni association to get you to the position you desire.
CTE Partnership – Project Coordinator
Marketing Career Cluster
Middlesex County College
2600 Woodbridge Ave. P.O. Box 3050
Edison, NJ 08818-3050
Reading a very good article by Bernard Marr I found some practicle advice on why we need to be aware of Body Language.
Until we get to know someone, our brain relies on snap judgements to try to categorize the person, predict what they will do, and anticipate how we should react. You may have heard that you only have a few seconds to make a first impression, but the truth is, your brain has made up its mind (so to speak) about a person within milliseconds of meeting them.
According to research done by a Princeton University psychologist, it’s an evolutionary survival mechanism. Your brain decides from the information it has—in other words, how you look—whether you are trustworthy, threatening, competent, likeable and many other traits.
One way we can “hack” this split-second judgement is to be aware of our body language, especially in important situations. Whether you’re applying for a job, asking for a raise, or meeting with a new client, tweaking or just being mindful of our body language can influence the other person’s perception of us and the outcome of the situation.
15 Body language blunders to watch out for:
So, what should you do? Aim for good posture in a neutral position, whether sitting or standing. Stand with your arms at your sides, and sit with them at your sides or with your hands in your lap. Pay attention so that you naturally hold eye contact, smile, and be yourself.
If you discover you have a particular problem with one or two of the gestures on the list, practice by yourself with a mirror or with a friend who can remind you every time you do it, until you become aware of the bad habit yourself.
How does one define a high school CTE student? The general approach is to label students who take 2 or 3 CTE courses – out of a high school career – as a ‘concentrator.’ This satisfies accountability requirements but does it truly reflect how students actually use CTE courses within their high school career?
Researchers at the NRCCTE created a more nuanced typology of course taking behavior and applied it to an NCES data set (ELS2002) to create a more effective means of understanding how students access and combine CTE and academic course work.
To read more about what they learned, go to: http://muse.jhu.edu/journals/high_school_journal/v097/97.3.aliaga.pdf
James R. Stone III
Professor and Director
National Research Center for Career & Technical Education
University of Louisville
Louisville, KY 40292
Phone (502) 852-0639
Mobile (502) 322-6260
In an article from Forbes the author, David Cooperstein, makes the point that many marketing-obsessed marketers are getting off track. They seem to have forgotten the customer.
Cooperstein states that ”the link between the agency pitch, the production, and the delivery leaves a lot missing along the way.”
Read the complete article – click here.
The New Jersey Department of Labor’s Office of Research & Information (ORI) is the state’s key source for New Jersey economic and labor market intelligence. Regional Focus offers insight and analysis on the changing employment situation in New Jersey’s regional labor areas, its industries and comparisons with statewide data. The articles, tables and charts illustrating employment by industry, unemployment rates, characteristics of the unemployed, and highlights of economic activity let Regional Focus develop a picture of New Jersey labor areas and insight into changes within them.
The Third Quarter 2013 Regional Focus, has been updated with the most recent labor market information.
County Fact Sheets
Here is a link to the updated County Fact Sheets, which has been updated with the most recent county wide:
NJ State Data Center
New Jersey Dept. of Labor & Workforce Development
Many trends are forecasted for 2014. Some are continuations of existing trends, while others are based on new technology, but all offer smart marketers the opportunity to get ahead of the competition.
Consider the following three and whether they can help you achieve your marketing goals in 2014.
Niche Social Media Sites
Snapchat and Vine are two examples of niche social media sites that offer new ways to reach customers this year. If Snapchat’s recent rejection of a $3 billion offer from Facebook is any indication, 2014 will be the year to represent your brand on relevant niche social media sites.
Next year, make an effort to localize your content so that it’s personal and relevant to each of your customers. Build location services into your app to cater content and search results to each user’s exact location. This provides context. For example, Oakley Smart Glass shows skiers their speed, elevation, where their friends are on the mountain, and other relevant statistics.
Mobile or Bust
More than one billion people own smartphones worldwide, and 143 million of them are in the U.S. The relatively low price point for these mini-computers allows marketers to reach large portions of the population that previously did not have everyday Internet access. If you’re not there already, you need to design or adapt your website for an optimized mobile and tablet experience in the coming year.
(Source: Vocus.com see their guide for Marketing in 2014 http://go.vocus.com/2014-guide-to-marketing?cid=70180000000pQxt)
How will you make the right choices for your 2014 digital marketing mix? There is a company called VOCUS that has offered to give you a free guide to Marketing in 2014. All you will need to do is to provide them with a bit of information about you.
Discover 2014’s key digital trends, what they mean for marketers and how to make them work with your brand’s strategy.
and you can download a copy of their guide:
There is a new website you may want to check out. It is
This website offers paid and unpaid listings of opportunities across New Jersey.
If you are looking for an opportunity this year, do yourself a favor and check it out. Click here.
An Interview with Marissa Cussanelli
by Til Dallavalle
Recently, I had an opportunity to talk with Marissa Cusanelli, a senior at Monmouth University. Marissa started a Collegiate chapter of the American Marketing Association at Monmouth and talks about how she got started and the value of the experience in this interview.
To request contact information email the CTEP Marketing Project Coordinator, Til Dallavalle firstname.lastname@example.org
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